{"id":218641,"date":"2023-08-24T12:00:20","date_gmt":"2023-08-24T15:00:20","guid":{"rendered":"https:\/\/www.trustedtranslations.com\/?post_type=blog&p=218641"},"modified":"2023-08-24T11:40:18","modified_gmt":"2023-08-24T14:40:18","slug":"transliteracion-vs-traduccion","status":"publish","type":"blog","link":"https:\/\/www.trustedtranslations.com\/es\/blog\/transliteracion-vs-traduccion","title":{"rendered":"Transliteraci\u00f3n vs. traducci\u00f3n"},"content":{"rendered":"

T\u00fa dices ‘patata’, yo digo \u03c0\u03b1\u03c4\u03b1\u03c4\u03b1<\/i>. Esto ser\u00eda un ejemplo de transliteraci\u00f3n.<\/p>\n

Entonces, \u00bfqu\u00e9 es la transliteraci\u00f3n? \u00bfEn qu\u00e9 se diferencia la transliteraci\u00f3n de la traducci\u00f3n? En esta nota, veremos cu\u00e1ndo y c\u00f3mo la transliteraci\u00f3n puede ser un componente valioso para el proceso de traducci\u00f3n.<\/p>\n

\u00bfQu\u00e9 es la transliteraci\u00f3n?<\/strong><\/h2>\n

La transliteraci\u00f3n consiste en pasar un texto de un sistema de escritura a otro. En la pr\u00e1ctica, esto normalmente significa reemplazar los caracteres de un texto fuente con los caracteres del sistema de escritura de la lengua meta o, dicho de manera m\u00e1s simple, escribir una palabra usando un alfabeto diferente.<\/p>\n

Por ejemplo, la palabra rusa<\/a> \u043d\u0435\u0442<\/i> [no]. Para transliterar esta palabra del alfabeto cir\u00edlico al alfabeto latino o romano (un proceso tambi\u00e9n conocido como latinizaci\u00f3n), escribir\u00edamos las letras latinas que corresponden con los fonemas de la imagen ac\u00fastica, as\u00ed: nyet<\/i><\/em>. Si vives en un pa\u00eds donde se usa predominantemente el alfabeto latino, es probable que hayas encontrado transliteraciones de lenguas que usan otros sistemas de escritura, como el ruso, el \u00e1rabe<\/a>, el chino<\/a> o el hindi<\/a>, entre otros.<\/p>\n

\u00bfCu\u00e1les son los desaf\u00edos de la transliteraci\u00f3n?<\/strong><\/h2>\n

Sin embargo, como se puede observar, la forma transliterada de una palabra no transmite el significado de la palabra<\/em>: esto es el trabajo de la traducci\u00f3n. La diferencia entre transliteraci\u00f3n y traducci\u00f3n es un poco como convertir medidas de una receta inglesa al sistema m\u00e9trico: en papel, se pueden convertir los vol\u00famenes de tazas a mililitros y las temperaturas de Fahrenheit a Celsius, pero eso no significa que realmente hayas preparado una torta.<\/p>\n

La transliteraci\u00f3n no est\u00e1 libre de obst\u00e1culos, si bien puede decirse que es un proceso mucho m\u00e1s simple que la traducci\u00f3n. Por ejemplo, no todos los sistemas de escritura tienen la misma cantidad de caracteres y no todos los fonemas tienen equivalentes perfectos en distintas lenguas. \u00bfC\u00f3mo utilizar\u00edas el alfabeto latino para representar, por ejemplo, los chasquidos conson\u00e1nticos (clics) de la lengua xhosa? Adem\u00e1s, los traductores no necesariamente est\u00e1n de acuerdo en una forma est\u00e1ndar de transliterar ciertos sonidos o caracteres, lo que complica a\u00fan m\u00e1s las cosas.<\/p>\n

\u00bfPor qu\u00e9 y cu\u00e1ndo usar la transliteraci\u00f3n?<\/strong><\/h2>\n

A pesar de estos desaf\u00edos, la transliteraci\u00f3n puede ser muy \u00fatil en algunos contextos espec\u00edficos. Probablemente hayas visto transliteraciones en men\u00fas de restaurantes, en letreros de calles, en los diarios, en libros escolares etc. La transliteraci\u00f3n es especialmente \u00fatil a la hora de mostrar c\u00f3mo se pronuncia una palabra extranjera, por ejemplo, el nombre de una ciudad en China o el nombre de un plato de comida tailandesa.<\/p>\n

La transliteraci\u00f3n tambi\u00e9n es com\u00fan cuando se trata de nombres propios. Si est\u00e1s lanzando una campa\u00f1a publicitaria<\/a> global, es posible que tu marca o el nombre de tu producto no tengan una traducci\u00f3n adecuada en otras lenguas. O peor a\u00fan, la transliteraci\u00f3n podr\u00eda dar lugar a una traducci\u00f3n ofensiva o causar risas, como cuando Mercedes Benz intent\u00f3 ingresar al mercado chino con un nombre que significaba \u00abdate prisa y muere\u00bb<\/a>. El chino usa ideogramas que representan s\u00edlabas, palabras o ideas, y combinarlos para lograr una transliteraci\u00f3n perfecta puede sugerir lecturas no intencionadas.<\/p>\n

Es importante tener esto en cuenta a la hora de hacer negocios en aquel pa\u00eds, ya que existe la posibilidad de lograr una transliteraci\u00f3n fon\u00e9tica con ideogramas m\u00e1s auspiciosos. Quiz\u00e1s una transliteraci\u00f3n menos perfecta puede hacerse con caracteres que evocan la buena fortuna, el dinero, la felicidad, etc.<\/p>\n

En los negocios internacionales tambi\u00e9n hay que tener en cuenta c\u00f3mo se buscan datos importantes en sistemas inform\u00e1ticos y en Internet. No solo hay que asegurarse de que los clientes lleguen a tu empresa, sino que t\u00fa debes asegurarte de que tus productos lleguen a ellos. Tu sistema inform\u00e1tico debe funcionar con caracteres internacionales para este fin y los responsables de ventas y env\u00edos deben ser capaces de usarlos.<\/p>\n

Al final de cuentas, lo mejor es consultar con una compa\u00f1\u00eda de servicios ling\u00fc\u00edsticos profesionales que pueda guiarte por el laberinto de lenguas, sistemas de escritura y todo tipo de costumbres y usos for\u00e1neos, como Trusted Translations<\/em><\/a>.<\/p>\n

Foto de Markus Winkler en Pexels<\/p>\n","protected":false},"excerpt":{"rendered":"T\u00fa dices \u2018patata\u2019, yo digo \u03c0\u03b1\u03c4\u03b1\u03c4\u03b1. Esto ser\u00eda un ejemplo de transliteraci\u00f3n. Entonces, \u00bfqu\u00e9 es la transliteraci\u00f3n? \u00bfEn qu\u00e9 se diferencia la transliteraci\u00f3n de la traducci\u00f3n? En esta nota, veremos\u2026\n","protected":false},"author":111,"featured_media":218324,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","format":"standard","meta":{"site-sidebar-layout":"default","site-content-layout":"default","ast-site-content-layout":"default","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","ast-disable-related-posts":"","theme-transparent-header-meta":"","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"default","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"ast-content-background-meta":{"desktop":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"footnotes":""},"categories":[8794],"tags":[19247,12505,19267,9362],"class_list":["post-218641","blog","type-blog","status-publish","format-standard","has-post-thumbnail","hentry","category-para-compradores-de-traduccion","tag-graphics-translation","tag-marketing-4","tag-traduccion-de-graficos","tag-transcreacion"],"yoast_head":"\nTransliteraci\u00f3n vs. traducci\u00f3n - Trusted Translations<\/title>\n<meta name=\"description\" content=\"\u00bfQu\u00e9 es la transliteraci\u00f3n? \u00bfCu\u00e1l es la diferencia entre la transliteraci\u00f3n y la traducci\u00f3n? 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