{"id":112727,"date":"2021-07-05T13:48:25","date_gmt":"2021-07-05T13:48:25","guid":{"rendered":"https:\/\/www.trustedtranslations.com\/?p=112727"},"modified":"2023-03-27T18:22:00","modified_gmt":"2023-03-27T21:22:00","slug":"les-avantages-de-la-traduction-pour-ton-entreprise-de-voyages-specialisee","status":"publish","type":"blog","link":"https:\/\/www.trustedtranslations.com\/fr\/blog\/les-avantages-de-la-traduction-pour-ton-entreprise-de-voyages-specialisee","title":{"rendered":"Les avantages de la traduction pour ton entreprise de voyages sp\u00e9cialis\u00e9e"},"content":{"rendered":"<p><\/p>\r\n<p>Jusqu\u2019\u00e0 ce que la pand\u00e9mie de COVID-19 a red\u00e9fini nos fronti\u00e8res, les industries du loisir devenaient de plus en plus globalis\u00e9es, et le secteur du tourisme connaissait une expansion sans limites. Le tourisme sp\u00e9cialis\u00e9, y inclus l\u2019\u00e9cotourisme et le tourisme d\u2019aventure, \u00e9tait en plein essor jusqu\u2019\u00e0 ce que le 2020 a limit\u00e9 sa croissance.<\/p>\r\n<p><img decoding=\"async\" src=\"https:\/\/www.trustedtranslations.com\/wp-content\/uploads\/2021\/07\/paragliding.jpg\" \/><img decoding=\"async\" class=\"wp-image-3125 alignleft\" src=\"https:\/\/www.trustedtranslations.com\/wp-content\/uploads\/2021\/07\/paragliding.jpg\" alt=\"\" width=\"353\" height=\"235\" \/><\/p>\r\n<p>Le <a href=\"https:\/\/www.responsibletravel.org\/wp-content\/uploads\/sites\/213\/2021\/03\/trends-and-statistics-2019.pdf\" target=\"_blank\" rel=\"noopener\">Center for Responsible Travel<\/a> (CREST) a produit un dossier en 2019 en recueillant les statistiques pertinentes, y inclus un sondage men\u00e9 par Exodus Travels de 1000 Am\u00e9ricains qui voyagent entre pays. Parmi les voyageurs interrog\u00e9s, le 91\u00a0% a dit que, \u00e0 leur avis, il \u00e9tait important de faire des voyages \u00e9thiques, et le 78\u00a0% ont d\u00e9clar\u00e9 \u00eatre plus soucieux de l&rsquo;\u00e9thique qu&rsquo;un an auparavant.<\/p>\r\n<p>On anticipe que le march\u00e9 du tourisme d\u2019aventure s\u2019\u00e9tendra significativement pour le 2026. Un <a href=\"https:\/\/www.alliedmarketresearch.com\/adventure-tourism-market\" target=\"_blank\" rel=\"noopener\">dossier<\/a> de recherches de march\u00e9s d\u00e9montre l\u2019anticipation d\u2019un doublement de l\u2019activit\u00e9 entre 2019 et 2026, en particulier dans la tranche d\u2019\u00e2ge de 30 \u00e0 41 ans. Une fois que les restrictions seront lev\u00e9es et une fois que les vols atteindront leurs niveaux pr\u00e9pand\u00e9mie, les fournisseurs de voyages sp\u00e9cialis\u00e9s pourront profiter d\u2019une arriv\u00e9 en masse de <a href=\"https:\/\/www.trustedtranslations.com\/fr\/services\/humaine\/mondialisation\" target=\"_blank\" rel=\"noopener\">grands voyageurs<\/a> \u00e0 la recherche du temps perdu.<\/p>\r\n<p><img decoding=\"async\" src=\"https:\/\/www.trustedtranslations.com\/wp-content\/uploads\/2021\/07\/Nepal.jpg\" \/><img decoding=\"async\" class=\"wp-image-3126 alignleft\" src=\"https:\/\/www.trustedtranslations.com\/wp-content\/uploads\/2021\/07\/Nepal.jpg\" alt=\"\" width=\"326\" height=\"221\" \/><\/p>\r\n<p>De plus en plus, les petites agences de voyages font appel aux march\u00e9s internationaux, agissant comme des centres de distribution d&rsquo;aventure et de d\u00e9couverte, plut\u00f4t que d&rsquo;\u00eatre simplement des fournisseurs de destinations ou de points d&rsquo;origine singuliers. En travaillant ainsi, les entreprises attirent des clients de plusieurs pays et leur offrent des exp\u00e9riences dans une grande vari\u00e9t\u00e9 de destinations.<\/p>\r\n<p>Pour que ce mod\u00e8le fonctionne, les fournisseurs profitent de mani\u00e8re significative de leurs <a href=\"https:\/\/www.trustedtranslations.com\/fr\/services\/humaine\/site-internet\" target=\"_blank\" rel=\"noopener\">sites Web<\/a> et produisent des contenus disponibles dans plusieurs langues. La confiance est vitale pour l&rsquo;industrie du tourisme, \u00e9tant donn\u00e9 les incertitudes que nous confrontons lors de nos voyages. Pr\u00e9occupations au sujet des annulations d\u2019itin\u00e9raires, des troubles politiques, des maladies, des d\u00e9fis du transport et des risques de s\u00e9curit\u00e9 peuvent \u00eatre att\u00e9nu\u00e9s si le client fait vraiment confiance au fournisseur. La confiance est vraiment \u00e9lev\u00e9e lorsque la communication n\u2019entraine pas d\u2019erreurs, lorsqu\u2019elle est directe, et lorsqu\u2019il s\u2019agite de ta propre langue maternelle\u00a0!<\/p>\r\n<p><img decoding=\"async\" src=\"https:\/\/www.trustedtranslations.com\/wp-content\/uploads\/2021\/07\/balloons.jpg\" \/><img decoding=\"async\" class=\"wp-image-3127 alignleft\" src=\"https:\/\/www.trustedtranslations.com\/wp-content\/uploads\/2021\/07\/balloons.jpg\" alt=\"\" width=\"291\" height=\"194\" \/><\/p>\r\n<p>Une enqu\u00eate de 2430 consommateurs web publi\u00e9 dans la <a href=\"https:\/\/hbr.org\/2012\/08\/speak-to-global-customers-in-t\" target=\"_blank\" rel=\"noopener\">Harvard Business Review<\/a> \u00e0 d\u00e9montr\u00e9 que 72,4\u00a0% des clients avaient tendance \u00e0 acheter un produit si les informations sur le site \u00e9taient dans leur langue maternelle. L\u2019enqu\u00eate fut men\u00e9e en 2012 et n\u2019\u00e9tait pas particuli\u00e8rement relative au tourisme, mais, si l\u2019on tient en compte la confiance qu\u2019un voyageur doit faire \u00e0 un fournisseur, les avantages d\u2019ajouter une traduction \u00e0 votre portail sont claires.<\/p>\r\n<p>Dans un monde de plus en plus connect\u00e9, les consommateurs valorisent la franchise, la clart\u00e9 et la facilit\u00e9 d\u2019acc\u00e8s, trois qualit\u00e9s que tu peux maximiser en parlant \u00e0 tes clients dans leur langue maternelle. En 2021 et au-del\u00e0, devenir <a href=\"https:\/\/www.trustedtranslations.com\/fr\/langues\/multilingue\" target=\"_blank\" rel=\"noopener\">multilingue<\/a> peut-\u00eatre la fa\u00e7on la plus efficace pour \u00e9largir ta client\u00e8le et attirer des voyageurs frustr\u00e9s, d\u00e9sesp\u00e9r\u00e9s de r\u00e9server des vacances bien m\u00e9rit\u00e9es.<\/p>\r\n<p><\/p>","protected":false},"excerpt":{"rendered":"","protected":false},"author":4,"featured_media":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","format":"standard","meta":{"site-sidebar-layout":"default","site-content-layout":"default","ast-site-content-layout":"default","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","theme-transparent-header-meta":"default","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"default","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center 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