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Trusted Translations' Blog
Home » Trusted Translations’ Blog » branding
How your Brand Name can Win or Lose you Clients
Brand names and brand management play a crucial role in the marketing of any product or service. Yet, as the world is becoming more globalized,
Should U.S. Airports Upgrade Their Multilingual Services?
Think back to the last time you were catching a flight and the stressful hours leading up to the plane taking off. Did you pack
Positive Words and Optimism
It has been a tough couple of years for optimistic words. Positivity is in short supply. Negative words and phrases fill our lives, coming at
What Does Localization Testing Involve?
Imagine buying a watch that only tells you what time it is in Switzerland … but you live in New York City. Or racing to
Arabian Nights with a Woman’s Linguistic Touch
What do you know about Arabian Nights? Also called One Thousand and One Nights, this collection of stories dates back centuries. Unfortunately for modern readers,
Can a Pair of Glasses Help Us Understand Each Other?
If a time machine could transport you back to the year 1990 and you asked someone what kind of technology will be available in the
Can Invented Languages Help Endangered Languages?
HIjatlh* We’ve discussed invented languages before. International Auxiliary Languages are invented (or constructed) as second languages to promote communication and understanding. For some, IALs are